Monday, May 26, 2014

Radio Spot Style Analysis

Jizz in My Pants—Lonely Island SNL skit/song

The satirical skit does not attempt to persuade the audience, but its objective is to cause humor.  The song is a parody of many rap videos and songs. Glittering generalities are used in this song through its ideas of partying, but then the song is able to completely reverse this satirical element. AA BB rhyme is also used throughout the song. Another advertising technique used is humor, this technique closely corresponds with purpose of the skit and allows the audience to seek enjoyment.

In the radio spot we plan to use elements of this song. Particularly the beat and first lines of the song that focus on glittering generality and create a “club like” mood. We will also use an AA BB rhyme. Our goal objective will be to use the humorous aspect to bring our audience in and tell a story whose focus is the Lokator app and how Lokator allows the narrator to escape an embarrassing scenario.

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