Monday, May 26, 2014

Blog Promotion Style Model

Lokator (Based off Tinder)
http://blog.evernote.com/blog/2014/05/07/evernote-linkedin-perfect-business-card/

We chose to use the style model used by Evernote because it not only gets its purpose across to its target audience through words, it also uses pictures to express its ideas. The blog post utilizes a combination of simple graphics and details about the product to help entice its audience. They offer a brief overview of the product to help the audience understand the idea of the product and helps to increase interest in sales.  The layout is very simple and straightforward to clearly explain the product. The persuasive technique is individuality. Individuality is used to appeal to the consumers desire to be different than all those around them, which works to have the consumer show their own style and be drawn to the product.


We chose this product because it demonstrates a blog post promoting a new product.  We really liked the layout of the graphics as it offers a brief illustration of our product and helps the audience to better understand the concept.  We hope to have brief phrases describing how the app will help you along with pictures to help express the phrase. Individuality is also used to show how the consumer can make the product their own.

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